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Positioning Animals Worldwide, Inc. to Showcase Its SpotLight GPS Pet Locator System at SuperZoo, September 15th – 17th in Las Vegas

Market Wire, September, 2009

Positioning
Animals Worldwide, Inc. (PAW) announced today its plans to exhibit at
the upcoming SuperZoo 2009 event in Las Vegas, September 15-17, and discuss
the latest features and updates to its flagship product, the SpotLight GPS Pet Locator, with the
event’s 6000 attendees. In addition to learning about SpotLight’s new
battery management system and mobile functionalities, SuperZoo attendees
will also receive an exclusive discount on the SpotLight GPS Pet Locator
and its accessories by visiting the PAW booth, number 3429, on site at the
event.

“We chose SuperZoo to showcase the newest and most innovative GPS pet
locator protection system because the event met our criteria as the leading
show for pet product manufacturers and retailers,” said Chris Newton,
chairman and CEO of PAW. “We look forward to making new friends and
business partners who are actively seeking to broaden their product line
and reinforce their commitment to pet protection.”

SpotLight is the only pet protection system combining GPS tracking
technology with dedicated, everyday 24-hour recovery service provided by
American Kennel Club Companion Animal Recovery (AKC CAR). Already noted
for its innovative features — such as a rescue button on the device that
sends an alert to ACK CAR and the dog owner, and a beacon light on the
device that can be activated remotely and seen from up to 100 yards — PAW
will reveal several new features at SuperZoo that give SpotLight users even
more control, flexibility and peace of mind.

“We look forward to showcasing our newest features all aimed at reducing
the number of lost pet posters,” Chris continues. “Our iPhone and other
cell phone apps enable real-time tracking from personal phones